75 Grant Cardone Quotes: Wisdom and Inspiration from a Successful Entrepreneur

by Long Le

Grant Cardone is a well-known entrepreneur, author, and motivational speaker. His ideas and strategies have inspired millions of people around the world to achieve success in their personal and professional lives. In this article, we will explore 75 of Grant Cardone’s most inspiring and thought-provoking quotes.

Who is Grant Cardone? Before we dive into Grant Cardone quotes, let’s take a brief look at who he is. Grant Cardone is an American entrepreneur, author, and speaker who has written several books, including “The 10X Rule” and “Sell or Be Sold.” He is also the founder and CEO of several successful companies, including Cardone Capital, Cardone Ventures, and Grant Cardone TV. With over 35 years of experience in sales and marketing, Cardone is recognized as one of the most influential business leaders of our time.

Success and Achievement

  1. “Success is not something that happens to you, it’s something that you create.”
  2. “Average is a failing formula.”
  3. “Success is your duty, obligation, and responsibility.”
  4. “Success is not a matter of luck, it’s a matter of doing the right things consistently.”
  5. “You will never be admired without being criticized first.”
  6. “Success is not a destination, it’s a journey. You have to keep working at it every day.”
  7. “Success is not owned, it’s rented, and the rent is due every day.”
  8. “The only way to achieve greatness is by taking massive action.”
  9. “The greatest investment you can make is in yourself.”
  10. “Success is never convenient. You have to be willing to do whatever it takes.”

Sales and Marketing

  1. “Sales are contingent upon the attitude of the salesman, not the attitude of the prospect.”
  2. “Money follows attention. If you want more money, get more attention.”
  3. “The only way to sell something is to be sold on it yourself.”
  4. “The sale is not complete until the money is in the bank.”
  5. “You can’t sell anybody anything if you don’t believe in it yourself.”
  6. “If you don’t know your product, you don’t know your business.”
  7. “People don’t buy products, they buy solutions to problems.”
  8. “If you’re not first, you’re last.”
  9. “If you want to be successful in sales, you have to ask for the sale.”
  10. “The only thing worse than a salesman with no customers is a salesman with one customer.”

Money and Wealth

  1. “Money is not the root of all evil, the lack of it is.”
  2. “The rich get richer because they take advantage of opportunities that others don’t see.”
  3. “Money doesn’t buy happiness, but it does buy choices.”
  4. “Money is attracted to speed and action, not fear and hesitation.”
  5. “The more money you make, the more good you can do in the world.”
  6. “Money is a byproduct of value creation.”
  7. “Being broke is a temporary situation. Being poor is a state of mind.”
  8. “Money is not the problem, it’s the solution to many problems.”
  9. “Poverty is a sin.”
  10. “Money is a tool that can be used for good or bad. It’s up to you to decide.”
  11. “Rich people don’t work for money, they make money work for them.”

Mindset and Attitude

  1. “You don’t get in life what you want, you get in life what you are.”
  2. “Your thoughts determine your actions, your actions determine your results.”
  3. “Success is not for the chosen few, it’s for those who choose it.”
  4. “Your attitude determines your altitude.”
  5. “You are the average of the five people you spend the most time with.”
  6. “You have to be willing to be misunderstood if you want to be great.”
  7. “Complaining is the biggest waste of time there is.”
  8. “Excuses are the nails that build the house of failure.”
  9. “Success is not about being lucky, it’s about being prepared.”
  10. “You have to believe in yourself when nobody else does.”
  11. “Success is not a spectator sport.”
  12. “You are either growing or dying.”
  13. “Your mindset is everything. Adopt a mindset of abundance.”
  14. “Fear is the only thing standing between you and your goals.”
  15. “You have to be obsessed with your goals to achieve them.”

Leadership and Influence

  1. “The best leaders are the best learners.”
  2. “Leadership is not a position or a title, it’s a choice.”
  3. “Leadership is not about being in charge. It’s about taking care of those in your charge.”
  4. “The greatest leaders are those who empower others.”
  5. “You can’t lead others if you can’t lead yourself.”
  6. “Leadership is about vision, courage, and execution.”
  7. “Leaders don’t create followers, they create more leaders.”
  8. “Great leaders don’t tell you what to do, they show you how it’s done.”
  9. “Leadership is about making others better as a result of your presence.”
  10. “The best leaders are those most interested in surrounding themselves with assistants and associates smarter than they are.”
  11. “A great leader’s courage to fulfill his vision comes from passion, not position.”
  12. “People buy into the leader before they buy into the vision.”
  13. “Your leadership is the lid on your team’s potential.”
  14. “If you don’t invest in yourself, nobody else will either.”

Action and Persistence

  1. “Success is not for the lazy.”
  2. “You don’t have to be great to start, but you have to start to be great.”
  3. “Action is the antidote to fear.” “Massive success requires massive action.”
  4. “Success is not an overnight process. It’s a daily grind.”
  5. “Never give up on a dream just because of the time it will take to accomplish it. The time will pass anyway.”
  6. “You have to be willing to do what others won’t if you want to achieve what others don’t.”
  7. “Winners take action, losers take meetings.”
  8. “Success is not about avoiding failure, it’s about learning from it and using it to your advantage.”
  9. . “You don’t have to be great to start, but you have to start to be great.”
  10. “Never lower your target; increase your actions.”
  11. “The only way to get out of mediocrity is to keep shooting for excellence.”
  12. “Massive success is the best revenge.”
  13. “The only limit to the height of your achievements is the reach of your dreams and your willingness to work hard for them.”
  14. “Quit talking about your dreams and start executing on them.”
  15. “It’s not about working harder, it’s about working smarter and being more efficient with your time.”


Grant Cardone’s quotes are a testament to his success as an entrepreneur, author, and motivational speaker. His ideas and strategies have inspired millions of people around the world to achieve greatness in their personal and professional lives. Whether you’re looking for inspiration, motivation, or guidance, these quotes provide valuable insights into what it takes to succeed in today’s world.

By taking action, having a positive attitude, and persisting through challenges, anyone can achieve their goals and live a life of abundance and fulfillment.


  1. What is Grant Cardone’s net worth? According to Celebrity Net Worth, Grant Cardone’s net worth is estimated to be around $500 million.
  2. What are some of Grant Cardone’s most popular books? Some of Grant Cardone’s most popular books include “The 10X Rule,” “Sell or Be Sold,” “If You’re Not First, You’re Last,” and “Be Obsessed or Be Average.”
  3. What is the 10X Rule? The 10X Rule is a concept developed by Grant Cardone that emphasizes the need to take massive action to achieve success. According to the 10X Rule, you need to set your goals and expectations ten times higher than what you originally thought was possible, and then take massive action to achieve them.
  4. What is Cardone University? Cardone University is an online training platform developed by Grant Cardone that provides sales and marketing training to individuals and businesses. The platform features over 1500 video courses, live webinars, and personalized coaching.
  5. What is Cardone Capital? Cardone Capital is a real estate investment firm founded by Grant Cardone that allows individuals to invest in real estate properties. The firm acquires and manages multi-family properties in the United States and offers investors the opportunity to earn passive income through rental returns.

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